Listener Link is a Station to Listener interaction software module. Listener Link offers comprehensive tracking of a Listeners interaction with your Radio Station. This enables you to make informed decisions of future contact with what could be considered your stations most valuable asset.
Listener Link means no more prize sheets and provides clear and instant communication between all departments that interact with Listeners, Prizes, Promotions or Prize Distribution. From the information that you may require on a Listener or to accountability of prize distribution all can be made instantly available to either yourself or a client through LinkStudio.
Listener Link allows both frontline and on-air staff to have instant effective one-to-one communication with your listeners.
The information gathered from your listeners enables you to create a valuable database of contacts, allowing your station to generate revenue from direct marketing initiatives between your listeners and clients.
Radio stations who use Listener Link find the prize management system invaluable. Listed below are some of the key elements that makes Listener Link an integral part of a stations communication package.
key benefits
Save money in time, administration and documentation
Control and audit prize management
Allocate Prizes to DJ's, Current Shift etc
Create registration promotions
Flexible prize set up allowing for combination type giveaways with one click
Instantly search a listeners prize history
Special fexible note taking for required information
Audit changes made by users
Update staff contact list online
Create paperless promotions in studio
Create report for birthday call-outs
Provide prize winner/registration reports to clients
View and control birthday mails out/call outs
Manage valuable Listener contact information
Create secure logons
Historical Note:
On the original release of Listener Link we very quickly found that the initial idea became an integral prize management tool. Over the years the Listener Link has grown from its simple beginnings into a multi-functional tool that will assist in maximising a listeners value to the Station.